Testing self-perception theory with agent-based simulation

Conventional wisdom is that a person's attitude towards an issue dictates their behaviour. In contrast, self-perception theory accounts for how person forms attitude. the context of this paper, asserts can, in absence prior experience, establish cycling based on observing own, hopefully, positive experience. The adaptive agent-based model, MATSim, allows one to test theory. case study Cape Town, South Africa, demonstrates as much 7.8% people introduced will experience it positive, opening door adoption.